April 23, 2007

US Army offers chance to try before you buy

Australian IT reports that there is concern over US army plans to sponsor a shoot-em-up game to drive a recruitment campaign.

The idea that having enjoyed the experience of war in a game you might like to experience the real thing has upset a number of anti-war groups.

The US Army hope that there 2.4 million dollar investement will be money well spent as their key target audience of 17-24 year old males will be attracted to the game in droves.

Rumours of a Captain Birdseye recruitment drive being supported by a fish-gutting game have been dismissed as pure Rubber Republic speculation…