Rubber Republic's one-stop-shop for filming 360 videos!

Are you filming in 360/VR for the first time? The principles are a little different to traditional filming, but never fear as we have compiled the ultimate guide to channelling your inner Kubrick and making some cinematic magic. 

1. Show us what moves you

First things first, think about what you want to show us in 360/VR video! This form of video works best when it’s emotionally engaging, so what moves you, and how would you bring your fears to life?

Remember the golden ‘show, not tell’ rule.

2. Think about camera placement

It is important to consider the camera placement and its surroundings. 360 video thrives at the centre of the action and wide spaces. Be aware that you want to give the audience options of viewing space, so don’t put the camera in the corner where 180 degrees of the video is just walls.

3. Film in light locations

Don’t choose to film at night or in dark locations. 360 video is hard to light as the entire area needs to be exposed to light to avoid areas that are too dark to view that risks bringing the audience out of the experience. 

4. Move, when it’s smart to do so

Traditionally, some people experience motion sickness with VR and 360 videos. However, the GoPro 360 Max camera has impressive built-in stabilization, which allows for more movement. See in the video below two examples of this.

We encourage you to play with movement and show us the environment. However, please keep in mind that any movement should be done slowly and without sudden movement.

This allows the audience to settle into the scene and allow them to explore their surroundings without feeling motion sick.

5. Remember that the audience can see everything! 

Since the audience can view everything, make sure that the camera’s surroundings are visually interesting. Be aware that in 360/VR video, objects and people may seem further away than they appear, so if you are highlighting a person’s emotion or an object, make sure it can be read on camera. 

However, be careful of the stitch line where the camera lenses meet up. Sometimes this can distort the footage and make it unusable. The stitch line is usually on the side of the camera, so always make sure your main action is happening in the centre of the front and back cameras.

6. Don’t rush!

Sometimes 360 videos are edited too quickly for the audience to settle into the scene. Let the camera sit and absorb the action and its surroundings so that the editor has more to work with and the audience has time to ground themselves and gather the emotion.

7. Have fun!

One of the best things to do when you receive a 360/VR camera is to just experiment with it. Do what feels right to you and try things out. There is never any harm in trying. 

Please submit your footage via the dropbox link which will be provided to you at the start of the project and email and to confirm the footages’ delivery. 

If you have any further questions about how to film yourself in 360/VR please contact