November 15, 2006

A Biblical Plague?

Probably a first, The United Church of Canada has launched a viral to support its WonderCafe web campaign. The £5m campaign aims to encourage discussion on issues such as gay marriage and sinful sex in an effort to increase membership to their church. The decision to encourage discussion is a good one, with today’s youth shying away from the dogmatic elements of spirituality. If this campaign proves to be a success we may well see virals from other denominations. Although its hard to picture Benedict XVI bashing down the Rubber Republic door