The Client
O2GO - We Drink More Water.
The Brief
Create an engaging online presence to promote innovative new product, explain benefits to consumers and key influencers (journalists & retailers).
What we produced
Neat little microsite featuring blogging and animated product information.
The pay off
Microsite assisted with O2GO positioning in over 300 Sainsbury's stores across UK. Blog seeding consultancy led to PR coverage in weekly glossies. Strong brand positioning in competitive consumer goods (food) market.
