‘Tis Rubber Book Club again and hopefully by now, a few copies of ‘Connected’ will be landing on the desks of our Rubber friends & Book Club Members.
Yes ‘Connected’ may be a bit of a predictable choice: The ‘must-read book’ that everyone’s been talking about – but I can vouch it’s a damn [...]
Archive for the ‘Book Club’ Category
Lessons from Toyota
Andy P - February 10th, 2010Toyota has problems. Eight Million problems. It’s interesting that this has attracted so much attention from mainstream quality media such as the Today programme. My own interest in Toyota – of which some of you are well aware – is driven by their principles and product development techniques, which are fascinating, and [...]
How to make a killer viral marketing video. 5 Top Tips
Andy P - January 13th, 2010We’ve put together a handy article for UTalkMarketing: How to make a killer viral marketing video. 5 Top Tips from Rubber Republic.
It’s a nice summary of what we’ve learned in the last ten or so years. Cheers – Andy
10 predictions for advertising in 2010 | Creativity_Unbound
Andy P - January 8th, 2010Our creative director Matt just sent me this, it’s quick and interesting: 10 predictions for advertising in 2010 | Creativity_Unbound.
Six Pieces about Sentiment Analysis
Andy P - September 22nd, 2009I’ve been researching sentiment analysis, and I think I’ve found pieces to suit a range of tastes and interests.
Tasters
First the notes from a 2008 talk given by Lillan Lee from Cornell University. Lee’s topic is “…the flood of interest in: sentiment analysis, opinion mining, and the computational treatment of subjective language.”
This is a good [...]
Outliers
Andy P - September 18th, 2009Recently some silliness was going on in one of my favourite web forums. Toys were thrown from prams, names were being called, it was all very exciting, but only for drama whores, so being community-minded I went looking for something about internet dramas to remind people to stop with the unacceptable behaviour.
Along the way [...]
Not the Best, But in The Top One.
Andy P - August 13th, 2009Hope my book of Brian Clough quotes will arrive soon. Can’t wait!
