http://www.rubberrepublic.com/2009/11/new-avatar-trailer-adobe-air-win/ We make & share great content for entertainment brands & brands that want to be entertaining Wed, 27 Jul 2011 09:36:29 +0000 hourly 1 http://wordpress.org/?v=3.1.1 http://www.rubberrepublic.com/2009/11/new-avatar-trailer-adobe-air-win/comment-page-1/#comment-1534 DarrenD Fri, 18 Dec 2009 16:53:32 +0000 http://www.rubberrepublic.com/blog/?p=757#comment-1534 Cheers for the comment Lauren. Yes, audiences are becoming more involved in movies pre-release. Next logical step seems to be actually shaping the movies themselves pre-release a la 'Snakes on a Plane'. Cheers for the comment Lauren. Yes, audiences are becoming more involved in movies pre-release. Next logical step seems to be actually shaping the movies themselves pre-release a la ‘Snakes on a Plane’.

]]> http://www.rubberrepublic.com/2009/11/new-avatar-trailer-adobe-air-win/comment-page-1/#comment-1532 LaurenBegley Fri, 18 Dec 2009 15:49:06 +0000 http://www.rubberrepublic.com/blog/?p=757#comment-1532 For decades, movies were very one-way; the audience would sit in front of the screen and absorb the movie in front of them. Today, we have the option of becoming involved with a particular movie even weeks or months before we see it. Through social media outlets like Flickr, YouTube or Twitter and with interactive applications like the Avatar trailer, we are able to watch and absorb information about the film and share our opinions with our peers and directly with the production companies. I wrote more about the interactive Avatar trailer here: http://popculture2point0.wordpress.com/2009/12/18/avatar-and-the-interactive-trailer/ For decades, movies were very one-way; the audience would sit in front of the screen and absorb the movie in front of them. Today, we have the option of becoming involved with a particular movie even weeks or months before we see it. Through social media outlets like Flickr, YouTube or Twitter and with interactive applications like the Avatar trailer, we are able to watch and absorb information about the film and share our opinions with our peers and directly with the production companies. I wrote more about the interactive Avatar trailer here: http://popculture2point0.wordpress.com/2009/12/18/avatar-and-the-interactive-trailer/

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